Titouan Le Rallier
Titouan Le Rallier, a dietitian-nutritionist in Labarthe-sur-Lèze, supports his patients in achieving optimal health and sustainable weight loss through personalised nutritional guidance. Specialising in pathology prevention and sports nutrition, he offers in-person and online consultations, providing tailored support to meet each individual’s specific needs.
+ 6
keywords in the top 5 on Google
+ clients
Objective :
Titouan’s main goal is to strengthen his online presence, particularly at the local level, to attract more potential patients. He has chosen to initially focus on search engine optimisation (SEO) to maximise his visibility among a geographically close audience.
Solutions :
To effectively meet Titouan’s needs, an SEO strategy was developed, including the creation of five new landing pages optimised for local keywords like “nutritionist” combined with nearby cities. These locations were chosen based on their proximity to his practice and a sufficient monthly search volume.
After conducting keyword research, unique, SEO-optimised content was created for each landing page to avoid duplicate content. These pages were published progressively, one per week over five weeks, to demonstrate regular and dynamic activity on Titouan’s site to Google.
To further strengthen this strategy, a link-building campaign was launched in the following months, boosting the site’s authority and enhancing its search ranking.
Results :
All pages successfully reached the top 5 results for their target keywords. This strategy enabled Titouan Le Rallier to see a significant increase in site traffic and a notable rise in new patient inquiries.
